Chrome Construct
Launch build-and-compare experiences without complexity
Construct is a hosted vehicle research, configuration, and comparison service that acquires, normalizes, and enriches automotive data via APIs—allowing you to power custom configurators and comparison tools without maintaining complex schemas. Every configuration is validated against OEM ordering guides, logic, pricing rules, and technical specs.
Core Strengths
Faster Time-to-Market
• Hosted service and APIs—no need for a data warehouse
• Minimal development effort; works with Java, .NET, PHP, C#, and more
• Daily updates for the latest vehicle specs and pricing
Business Impact
Build Faster, Engage More, Maintain Less
• Accelerate development: Launch configurators faster with hosted APIs
• Ensure accuracy: Every vehicle build validated against OEM data
• Boost engagement: Interactive build and compare tools keep users exploring
• Reduce maintenance: No need to manage updates or schema changes
Key Features
Accuracy You Can Trust
• Full OEM ordering logic and compliance
• Order-accurate pricing, options, and technical data
• Backed by the JD Power trusted vehicle database
Experiences That Convert
• Rich side-by-side comparisons and advantage views
• Detailed equipment and warranty information
• Auto-Equip automatically surfaces comparable vehicle configurations
Scalable Architecture for Custom Experiences
• Enriched vehicle data ready for any front-end experience
• Works seamlessly with multiple programming languages and frameworks
• Eliminates the need to manage backend schemas or data refresh cycles
Who Construct Is Built For
• OEM teams (digital retail, product, pricing)
• Dealer groups and automotive retailers
• Marketplaces & media portals
• Agencies & developers building custom automotive experiences
